BINGE is an Australian streaming service, home to the world’s best film and TV. Nothing gets on your screen unless it’s binge-worthy, award-worthy, share-worthy or all-time-favourite worthy.
We assisted Thinkerbell in the refresh of the BINGE brand, helping to create a dynamic and flexible broadcast package that pushed the identity into new territory.
With a blank canvas for the BINGE opener, we created visuals to represent the wide variety and diversity of content showcased on the platform.
Our multicolour tunnel prepares and immerses the viewer into the BINGE streaming experience.
Credits
Client — BINGE
Agency — Thinkerbell
Animation — Never Sit Still
Sound Design — Smith & Western
Motion assets.
Motion exploration.
Logo exploration.
Styleframes and look development.
Tunnel look development.
Storyboards.
Brand applications by Thinkerbell, the agency responsible for the BINGE rebrand.
